I am the sum of a thousand failures.

 
 

Scored TV shows. Laid bricks. Sold suits. Designed fonts. Taught business. Had work in galleries. Each one left something.

Eventually that something became: ghostwriting multimillion dollar campaigns, leading global sales and marketing teams, and building the kind of creative strategy that actually moves revenue.

I'm a Partner at Strategy X Digital.

All roads, apparently, led here.

 

writing

  • The Intelligent Investor

    The Intelligent Investor

    Best lines from an investor’s staple that ended up being one of my guides to evaluating business performance and growth.

    Read It

  • Analogous Vol. 2: A Robot Must Protect Its Own Existence

    How Asimov’s Laws of Robotics Can Shape Client Work

    Read It

  • Analogous Vol. 3: We've Always Been Having AI Conversations

    What past adaptations to new tech can teach us about ChatGPT

    Read it

  • Designing Brand Identity

    Best lines from a branding encyclopedia that’s becoming a staple on my bookshelf

    Read It

  • Analogous Vol. 1: Scale Dex if You’re Rocking a Katana

    The Dark Souls Approach to Scaling Teams

    Read It

  • Good Services

    Best lines from a walkthrough of service design for public good.

    Read It

  • The Public Servant's Guide to Government in Canada

    Highlights from an introduction to public service

    Read It

Reach Out.

I’d love to hear from you.